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Friday, July 8, 2011

New Summer Trend: Cycling Caps


Over the past decade we have seen the rise and fall of quite a few different trends in warm weather head wear. First came the trucker hat made popular by Ashton Kutcher, but worn by everyone from the traditional redneck truckers to tennis star Andy Roddick. Then the fitted hat gained popularity around 2005 and continues to be worn by major league ball players, rap artists, suburban kids and many others. Last summer we saw the return of snap-back hats that were popular in the late 80's and early 90's. While fitted caps and snap-backs can still be worn with great style today, these trends have been killed by frat-bro types that tend to add an essence of douchebaggery to the once pure look. It is now time to move on to something new, something that is currently not even on the radar of the best dressed Americans, the cycling cap. Cycling caps have never really caught on here in the US most likely because cycling is not much of a mainstream sport; they are more popular with the European crowd, a group that could teach us all a thing or two about style. Spike Lee's alias "Mars Blackmon" can be seen wearing a vintage cycling cap in some of the Air Jordan commercials shot in the early 90's but it is no wonder that the style never caught on because Mars was see as a nerdy character. Also, the commercials used the catchphrase "its gotta be the shoes", stressing MJ's high flying antics and footwear not the hat spike was wearing. Yes, the cycling cap may be a little nerdier than traditional baseball hats, but that is what style has come to today, so embrace it. Go grab one of these hats and take a style risk, I guarantee you will not be laughed at, and you will be on the cutting edge of a new trend. These hats are cool for anyone with good taste even if you don't ride a Schwinn Varsity to work. Hats are available at many fine retailers including Bike Nashbar for dirt cheap prices. Get yours in time for the Tour de France or whatever other activity you like to do in style.      

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